December 2007 - Posts

Spanish-language TV News Ratings Growing- English...Not So Much
02 December 07 04:14 PM | admin | 0 Comments   

12/2/07- This week I read with interest how in San Francisco, Spanish language news trounced in the English newscasts at 6 p.m. in the recent Nielsen ratings. It's the first time Spanish-language news has won out in that market- yet certainly not the Read More...

Filed under: hispanic marketing

"Looking for Hispanic Talent in All the Wrong Places"
02 December 07 04:10 PM | admin | 0 Comments   

12/2/07- I just read this blog post-and thought it was excellent. A lot of items to pass for Hispanic advertising these days, and sometimes differentiating between the good and the bad is just not easy. This is a sarcastic but pointed take on some of Read More...

Filed under: hispanic marketing